Lightness, sexiness and femininity - that's what Claudia Schiffer and Drew Barrymore radiate in the campaigns for Guess. Known originally for its extravagant denim and feminine fashion, the hip label is now one of the most successful brands in the world. High-quality materials are used in product manufacturing to create a classic and modern style with a hint of vintage and retro features in the collections. The models represent a timeless design that is also sexy, thanks to its use of various colours and shapes. The international appeal of the brand is accentuated by the blending of American and European influences.