The Italian luxury brand Fendi originated in 1918 as a small leather and fur shop in Rome, is today one of the largest multinational luxury brands in the world. The name Fendi was not introduced until 1925 with the marriage of Adele and Edoardo Fendi. In the 1960s, Karl Lagerfeld became the creative mind behind the designs. Lagerfeld introduced the famous FF logo, which still stands for exclusivity, elegance and glamour today. Fendi's eyewear is distinguished by its extraordinary appearance and extravagant design. Sensual frame shapes, striking colours or geometric highlights - the Fendi brand impressively proves that it is rightly one of the most popular and exciting labels of our time.