AMBUSH began as an experimental jewellery collection with innovative, pop art-inspired designs that capture a distinctively Tokyo aesthetic. In particular, the iconic POW!® motif, which is seen as a trademark and attracted worldwide media attention. The AMBUSH brand debuted in Paris in 2015 and opened its first flagship store in Tokyo on 2 September 2016 - a space that encapsulates the brand's ethos in a creative setting that is shared with the design studio. Inspired by the 90s aesthetic, these eyewear models are a stylish reinterpretation of the iconic decade with a modern twist, with bold designs that offer a timeless look. The "AMBUSH" metal logo in 3D on both temples adds a hip and absolutely contemporary touch to the sunglasses.